Hypothetically, of course. Anything else might get me into trouble.
In my ebook, the Grymm & Epic Guide to Blogging, I talk a lot about figuring out what to blog about. A successful blog strikes a balance between writing about what interests you, and writing that helps you find and build an audience – the right audience. The audience that will go on to buy your art. And sometimes, that audience isn’t whom you’d expect.
A lot of artists get stuck in the habit of writing about the business of selling art. Often, they’ll get quite in-depth, writing epic 2000 word posts about their successes and failures at craft fairs, etc. These posts will be extremely useful for other artists, and they’re profoundly interesting for the artist writing them, because they offer the chance to put thoughts about business down in a cohesive way and analyse what is and isn’t working. But whenever I see an artist with a blog that’s all about running an art business, I wonder if the artist knows whom their audience really is.
Who wants to read a blog about how to run an art business? People who want to become full-time artists, of course. And yes, many people who are full-time artists want to support other artists and love to buy art, but they are a small slab of an infinitely larger pie.